Organic SEO SEM Glossary

Glossary of Business Terminology

Glossary of Real Estate (our specialty) and Mortgage Verbage

Glossary of Traditional Marketing Terms

Glossary of Search Engine Optimization (SEO) Concepts and Terminology

Glossary of Cryptography Terms

Glossary of Search Engine Marketing (SEM) Terminology

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Credit Report

A document reporting the credit history and current standing of a prospective buyer.

Credit Risk Score

A statistical summary of an analysis of the borrower's credit report. A numeric value is assigned to the calculation which examines various historic data and informational sources. It is important in determining the level of risk for a lender's assessment of a loan candidate.

Critical Mass

An interactive site with regular visitors and contributors.

Cross Elasticity

The degree to which one product may be substituted for another.

Cross Linking

Multiple websites all linking to each other.

Cross Selling

Encouraging existing customers to buy new products or services instead of more of what they purchased.

Cryptanalysis

Using weaknesses in the cyphering algorithm to decode cyphers. The science of recovering information from ciphers without knowledge of the key.

Cryptographic Primitives

Algorithms with basic cryptographic properties and their relationship to other cryptographic problems. For example, a one-way function is a function intended to be easy to compute but hard to invert. In general, for a cryptographic application to be secure (based on computational feasibility assumptions), one-way functions must exist.

Cryptography

The science of writing messages in secret code.

CSE

see Communications Security Establishment.

CSS

Cascading Style Sheets. Used to easily design and edit webpage designs.

CTR

Click Through Rate.

Cursive

One of the five generic font categories, also know as Script.

Cusco

The name of the robot from viatecla.pt.

Cypherpunk

A Type One Anonymous Remailer which receives messages in plain text or encoded with PGP or GPG and forwards it after removing any identifying information from the header.

Cyber Stealth Marketing

Covert attempts to use the internet to boost brand image, to make websites appear to be more popular than they really are, or to manipulate search engine listings.

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Organic
SEO SEM

Ethical techniques
combined with
knowledge,
integrity and
upfront service -
a special equation.